Samsung Marks a Step Forward With AI for Everyone by Introducing New Galaxy A56 5G and Galaxy A36 5G

New Galaxy A series smartphones bring first-ever Awesome Intelligence, advanced camera features and enhanced durability

SEOUL, Korea – March 2, 2025 – Samsung Electronics Co., Ltd. today unveiled Galaxy A56 5G and Galaxy A36 5G, the latest Galaxy A series smartphones. For the first time, the Galaxy A series is integrating Awesome Intelligence—including Galaxy’s fan-favorite AI-powered features to reimagine creativity — while bringing enhanced durability and longevity, as well as robust security and privacy protections to provide a safe and long-lasting mobile experience.

 “The new Galaxy A series marks an important step in our mission of AI for all, by opening Galaxy’s incredible mobile AI experiences to even more people around the world,” said TM Roh, President and Head of Mobile eXperience (MX) Business at Samsung Electronics. “With these awesome new features and capabilities, we are excited to unlock limitless creativity on the Galaxy A series while ensuring a safe, reliable and fun mobile experience.” 

Awesome Intelligence for Advanced Search and Creativity

Awesome Intelligence is the first comprehensive mobile AI exclusively available on Galaxy A56 5G Galaxy and A36 5G and brings users powerful, fun and easy-to-use AI tools. Powered by One UI 7.0, the new Awesome Intelligence features bring amazing search and visual experiences to Galaxy A series users.

A fan-favorite on Galaxy A series devices last year, Google’s enhanced Circle to Search^[1], makes it easier than ever to search and discover from the phone’s screen. With the latest upgrades, users can now get even more done on their phone. Circle to Search will quickly recognize phone numbers, email addresses and URLs on the screen so users can take action with a single tap.

With the recent enhancements to Circle to Search, users can also instantly search the songs they hear without switching apps. Whether it’s a song playing on social media from their phone or music that’s playing from speakers near them, just long press the navigation bar to activate Circle to Search, then tap the music button to effortlessly identify the song name and artist

The Galaxy A series also takes the camera experience to a new level with creator-focused tools, starting with a powerful triple-camera system featuring a 50MP main lens on all devices and 10-bit HDR front lens recording on Galaxy A56 5G and Galaxy A36 5G for bright and crisp selfies. Galaxy A56 5G features leading camera technology with a 12MP ultra-wide lens, while the entire Galaxy A series empowers creativity in new and exciting ways through intelligent visual editing.

Exclusively available on Galaxy A56 5G, Best Face^[2] makes it easier than ever to capture the perfect group shot by selecting and combining the best expressions or features for up to five people from a motion photo. Whether someone blinked or looked away, Best Face ensures everyone looks their best in a single, seamless shot. The Galaxy A56 5G also brings enhancements to Nightography, with Low Noise Mode making its way to the 12MP selfie camera and additional wide camera support to capture stunning content in low-light settings.

Galaxy A 56 5G, and Galaxy A36 5G all bring fine-refined Object Eraser^[3], allowing users to remove unwanted distractions from photos. Whether it's an unexpected passerby or a distracting shadow, users can manually or automatically select objects to erase, achieving a cleaner, more polished final image with just a few taps. Moreover, Filters^[4] enables custom filter creation by extracting colors and styles from existing photos for users to apply for a unique and personalized effect depending on mood and taste. With these intelligent tools, users can refine and enhance their photos effortlessly, bringing a new level of creativity to every shot.

Built To Last With Upgraded Displays and Software Longevity

Now with up to six generations of Android OS and One UI upgrades and six years of security updates, the Galaxy A series reinforces its software longevity even more. These updates add additional support toward optimizing the device’s lifecycle, ensuring users can enjoy a smooth and reliable experience for years to come.

The Galaxy A56 5G and Galaxy A36 5G also introduce a larger display created for a high-quality, immersive viewing experience. Both devices feature a 6.7-inch^[5] FHD+ Super AMOLED display with brightness levels reaching up to 1200 nits^[6], allowing for a more vibrant and immersive entertainment experience. New stereo speakers further enhance the experience with rich, balanced sound.

With a 5,000mAh battery included throughout the entire lineup, the new Galaxy A series is designed to keep up with users' daily routines. Galaxy A56 5G and Galaxy A36 5G support 45W charging power and Super Fast Charge 2.0 technology, delivering even faster charging for extended use. Both models also deliver enhanced performance, as Galaxy A56 5G is powered by the Exynos 1580 chipset and Galaxy A36 5G features the Snapdragon® 6 Gen 3 Mobile Platform. A larger vapor chamber in both devices helps sustain performance, ensuring smooth gameplay, video playback, and effortless multitasking.

Beyond performance, the new Galaxy A series is built to withstand life’s unpredictable moments. Galaxy A56 5G and Galaxy A365G feature an IP67 dust and water resistance rating for strong protection against the elements^[7]. Additionally, an advanced Corning® Glass cover material adds a layer of durability against scratches and cracks^[8].

Expanded Protections for Security and Privacy Assured

Thanks to the integration of One UI 7.0 on the Galaxy A series for the first time, Samsung is further supporting robust security and privacy. With Samsung Knox Vault, the Galaxy A series provides an extra, fortified layer of device safety, transparency and user choice – ensuring sensitive data always stays protected. Equipped with the latest One UI 7.0 security and privacy features, Galaxy A series users benefit from holistic protection  — including enhancements in Auto Blocker, Theft Detection, More Security Settings and other features.^[9]

The new Galaxy A series is available in a range of colors.^[10] Galaxy A56 5G is available in Awesome Lightgray, Awesome Graphite, and Awesome Pink. Galaxy A36 5G is available in Awesome Lavender, Awesome Black and Awesome White.

Galaxy A56 5G and Galaxy A36 5G will be available in the Philippines by March 17, 2025 at Samsung Experience Stores and partner retailers, and in the Samsung Online Store by March 24, 2025.

To find out more about Galaxy A56 5G, visit https://www.samsung.com/ph/smartphones/galaxy-a/galaxy-a56-5g-awesome-lightgray-128gb-sm-a566bzasphl.

To find out more about the Galaxy A36 5G, visit https://www.samsung.com/ph/smartphones/galaxy-a/galaxy-a36-5g-awesome-black-128gb-sm-a366bzksphl. 

###

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at news.samsung.com.

SPECIFICATION TABLE

^*Specifications may vary by market.
^*All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice.

---

[1] Circle to Search is a trademark of Google LLC. Sequences shortened and simulated. Results for illustrative purposes only. Service availability may vary by country, language, device model. Requires internet connection. Users may need to update Android and Google app to the latest version. Results may vary depending on visual or audio matches. Accuracy of results is not guaranteed. Works on compatible apps and surfaces, and with ambient music only. Will not identify music coming through headphones or if phone volume is off.

[2] Best Face feature is available exclusively on the Galaxy A56 5G device from the Galaxy A series. Best Face is only available for photos taken with Motion Photo turned on. The feature does not generate new facial expressions but selects from frames within the Motion Photo video clip.  It can recognize up to five people per image and suggest up to three alternative expressions per person.

[3] Results may vary depending on light condition and/or shooting conditions including multiple subjects, being out of focus or moving subjects.

[4] Filters feature is unavailable in the 3:4 64MP aspect ratio setting. Its availability might differ based on your device model and software version. Filter availability may vary based on resolution and aspect ratio settings.

[5] Measured diagonally, the screen size is 6.7" in the full rectangle and 6.5" accounting for the rounded corners. Actual viewable area is less due to the rounded corners and the camera hole.

[6] 1,200 nits at HBM (High Brightness Mode).

[7] Based on lab test conditions for submersion in up to 1 meter of freshwater for up to 30 minutes. Not advised for beach or pool use. Water and dust resistance of the device is not permanent and may diminish over time due to normal wear and tear.

[8] Corning® Gorilla® Glass Victus®+ is applied to the front and rear of Galaxy A56 5G and Galaxy A36 5G.

[9] Availability, features and specifications provided in the article are subject to change and may vary by market and/or model.

[10] Color and model availability may vary depending on country, region, or carrier.

My Morning Skincare Routine: A Refreshing Start to the Day!

Hey there, lovely readers! Today, I want to share my morning skincare routine that I absolutely adore, especially after a refreshing cold bath. There’s just something invigorating about starting the day with a burst of coolness!

Step 1: Hair Fix Keratin Straight Spray

First up, I treat my hair to some love with Hair Fix Keratin Straight Spray. This gem is enriched with Argan Oil, which works wonders for smoothing my hair and improving its elasticity. It’s like a little magic potion that gives my hair that shiny, healthy look!

Step 2: Glycolic Acid Toner

Next, I reach for my Glycolic Acid Toner from The Ordinary. This toner is a game changer! It perfectly preps my skin for hydration, helping to exfoliate and brighten my complexion. I can already feel my skin thanking me!

Step 3: Garnier Vitamin C Serum

Now, onto the star of the show—Garnier Vitamin C Serum! This serum boosts my glow and gives my skin that radiant, fresh appearance. It’s like a burst of sunshine in a bottle. Who doesn’t want to shine bright, right?

Step 4: La Roche-Posay Hyalu Serum

For hydration, I always turn to the La Roche-Posay Hyalu Serum. This serum is a true hydration hero, leaving my skin feeling plump and moisturized. It’s all about keeping that moisture locked in!

Step 5: Dr. Alvin Sunscreen

Last but definitely not least, I apply Dr. Alvin Sunscreen. This is an essential step in my routine. Protecting my skin from the sun’s harmful rays is a must, no matter the weather. I love knowing I’m taking care of my skin for the long haul.

Whether I’m heading out for the day or enjoying a cozy day at home, this routine has me feeling fabulous and ready to take on whatever comes my way. Remember, self-care is not just a luxury; it’s a necessity! 

Wishing you all a fantastic day ahead! 

 Pioneering Multimodal AI for the Most Personalized Mobile Experience

Samsung Electronics Co., Ltd. has unveiled the highly anticipated Galaxy S25 Ultra, Galaxy S25+, and Galaxy S25, heralding a new era in mobile technology. Designed as a true AI companion, the Galaxy S25 series introduces multimodal AI agents and sets a new benchmark in natural, context-aware mobile experiences. Powered by the groundbreaking Snapdragon® 8 Elite Mobile Platform for Galaxy chipset, this series combines unparalleled on-device AI processing and next-level camera technology with privacy and security at its core.

“At Samsung, we believe technology should reflect and enhance the lives of its users,” said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. “With the Galaxy S25 series, we’re delivering an AI-integrated OS that reimagines how people interact with their devices and the world around them.”

Revolutionizing Mobile Interactions with AI

With One UI 7, the Galaxy S25 series transforms your phone into a seamless AI companion. By integrating advanced multimodal AI agents, the devices can interpret text, speech, images, and videos for natural, intuitive interactions. Upgrades to Google’s Circle to Search feature provide fast, contextual insights directly from your phone screen, allowing users to call, email, or navigate websites in just one tap.

The Galaxy S25 series also introduces Gemini, an AI-powered assistant designed for effortless multitasking. Simply press and hold the side button to:

• Find and save your favorite team’s schedule directly into Samsung Calendar.

• Share GIFs or save event details with quick follow-up actions.

• Intuitively search for specific photos or adjust settings using natural language commands.

Additionally, tools like Writing Assist and Drawing Assist enhance creativity and productivity by enabling content summarization, automatic formatting, and collaborative sketching.

Privacy and Hyper-Personalization

The Galaxy S25 series ensures your personalized AI experience is secure. Powered by the Personal Data Engine, on-device AI analyzes user preferences while safeguarding your data with Knox Vault. Personalized features include:

• Context-aware Now Brief notifications accessible via the Now Bar on the lock screen.

• Natural language-powered searches in Samsung Gallery.

Post-quantum cryptography ensures protection against emerging cybersecurity threats, while features like Maximum Restrictions and a new Knox Matrix dashboard enhance the security of your connected ecosystem.

Power Meets Performance

The Galaxy S25 series introduces the Snapdragon® 8 Elite for Galaxy, delivering a remarkable performance boost:

• 40% NPU, 37% CPU, and 30% GPU improvements over its predecessor.

• AI-driven ProScaler and mDNIe technologies for superior image processing and energy efficiency.

For gamers, the enhanced Vulkan Engine and Ray Tracing provide smoother, more realistic experiences. Advanced thermal management ensures peak performance even during intense use, thanks to a 40% larger vapor chamber and upgraded thermal materials.

Next-Level Photography and Creativity

The Galaxy S25 Ultra redefines mobile photography with its:

• 50MP ultrawide camera sensor for vibrant, high-resolution shots.

• 10-bit HDR recording for richer colors and improved clarity in any lighting condition.

• Advanced editing tools like Audio Eraser, which isolates and removes unwanted sounds from videos.

For cinematic creativity, the Galaxy S25 introduces Virtual Aperture and Galaxy Log, empowering users with professional-grade depth-of-field control and color grading capabilities. Enhanced Portrait Studio features realistic avatar creation and new analog-style filters for a film-like aesthetic.

Sustainability and Durability

Samsung continues its commitment to sustainability with the Galaxy S25 series:

• Devices incorporate recycled cobalt batteries sourced from discarded materials.

• External components use recycled materials, including armor aluminum and Corning® Gorilla® Armor2 for durability and scratch resistance.

• Offers seven generations of OS upgrades and security updates, extending device longevity.

Additionally, Samsung introduces the New Galaxy Club, a subscription model for flexible device upgrades, along with Samsung Care+ for comprehensive device protection.

Pre-Order and Availability

The Galaxy S25 series is available for pre-order from January 23 to February 13, 2025. Exclusive benefits include:

• 6 months of Gemini Advanced

• 2TB of cloud storage

• A free storage upgrade worth PHP 9,000 when pre-ordered through Samsung’s website.

Color options include:

• Galaxy S25 Ultra: Titanium Silver blue, Titanium Black, Titanium White silver, and Titanium Gray.

• Galaxy S25 and S25+: Navy, Silver Shadow, Icyblue, and Mint.

To learn more, visit Samsung’s official Galaxy S25 page.

About Samsung Electronics Co., Ltd.

Samsung inspires the world with transformative ideas and technologies, spanning TVs, smartphones, wearable devices, tablets, and more. With its SmartThings ecosystem and open collaboration, Samsung delivers seamless connectivity for an optimized future. For the latest news, visit the Samsung Newsroom.

Exciting Release: Topak – An Action-Thriller You Can't Miss!

Star-Studded Cast

The film boasts an impressive lineup of talented actors, including:

• Julia Montes
• Arjo Atayde
• Kokoy de Santos
• Niccolo Artus L. Dans
• Pocholo Baretto de Leon
• Antonette Feo Maningo
• Gerhard Acao
• Yian Gabriel M. Pecjo
• Levy Ignacio

This ensemble brings a wealth of experience and charisma to the screen, ensuring that audiences will be captivated by their performances.

Successful Press Conference

Recently, the cast held a successful media press conference at Jpark Island Resort & Waterpark, where they shared insights about the film and their characters. The atmosphere was electric as fans and media alike eagerly anticipated the film’s release.

Don’t Miss Out!

Mark your calendars! Topakk will be available in theaters from December 25, 2024. This film is not just a thrilling ride but also a poignant portrayal of resilience and courage in the face of adversity.

Let’s all support our local filmmakers and actors by catching Topakk on the big screen! It's a must-watch this holiday season.

Stay tuned for more updates and behind-the-scenes content as we count down to the release! 🇵🇭

#TopakMovie #MetroManilaFilmFestival2024 #SupportLocalFilms #TopakkMMFF #myjparkstory #mmff2024 #ArjoAtayde #JuliaMontes #topakkmmff2024 #topakksacebu #TOPAKK